On Series A decks (at Seed!)

As enterprise software Seed investors here in NYC at Work-Bench, we are laser focused on the 2-year Seed journey with our companies on a lot of firsts: the first 10 hires, the first 5 customers, the first product releases.

But one protip of ours that may be counterintuitive? We actually recommend our founders build their Series A deck *right after* the Seed round closes.

You might think - ???

But the reason we recommend this is because your 2 years of Seed actually go by FAST = 8 quarters!

I find that it's really helpful for our founders to visualize and write out what success at the end of those 2 years should look like - and then work backwards on a game plan and roadmap to get to those targets 🎯 Note: you can and should build in experiments you're testing during your Seed journey (and your best guess at ideal outcomes) 📈

The work you put into this Series A deck can help:
➡ Ensure you're targeting big enough of goals
➡ Check that you're aligned with your investors/board on your goals
➡ Your quarterly board meeting slides can ideally be QoQ builds from the Series A deck 🙂

The Series A deck I continue to reference is Mathilde Collin's Series A deck for Front she published years ago - a classic here!